Network publicity is to let more online friends know about the products or activities they want to promote through the Internet, which is a form of Internet promotion. Let’s take a look at the common means of online publicity.
First, the method of borrowing momentum can be adopted. The scope of this borrowing is relatively wide, for example, you can borrow the momentum of the hottest stars of the moment, or you can borrow the momentum of the hottest movies or news topics of the moment. For example, a movie on the Internet has been very popular recently, and many people are discussing this movie, so you can use the peripheral products of this movie to take advantage of the situation to do online promotion.
Second, you can also promote it through major portals and social networking sites, such as INS or MSN or Facebook.
Third, it is best to match a marketing team of their own, to do a good job in the market positioning of the product, so that the product has a unique selling point, the biggest difficulty in network publicity is to gain the trust of the majority of the Internet, either to use the celebrity effect, or to use word-of-mouth and specific marketing activities, such as free after-sales service fees, free of charge during the event, are OK, the most important thing is to have promotional activities, this way and method is more, buy 200 get 100 free or lottery or forward the prize and so on.
As long as it can attract a large number of online attention to the product you want to promote in a short period of time, it is a successful online promotion.