Hong Kong businesses are optimistic about the future, according to Hong Kong Brand Development Council’s latest survey
In June, the Hong Kong Brand Development Council (the BDC) conducted a survey under the banner of “Hong Kong Brands: The Road to Relaunch”, aiming to understand the measures taken by Hong Kong businesses to stay afloat during the COVID-19 pandemic. The survey revealed that 83% of responding companies reported a drop in business turnover from 30 to 50%. The business environment is tough and still with a lot uncertainty. Whilst business is tough for most, 80% of respondents held a positive or neutral attitude toward business outlook in the coming year, and these businesses recognise digital transformation as the…
Detailed explanation of online and offline promotion skills
If you want to do a good job in the promotion of foreign trade websites, you need to determine what are the channels to be promoted before formally implementing the promotion plan? The characteristics of these channels must be clearly grasped! Today, Youyihua will focus on “how to do the promotion of the foreign trade website, how to do a good job in the promotion of the foreign trade website, and several key points of the promotion of the foreign trade website!” Understand the channels and methods of foreign trade website promotion Usually the channels and methods of foreign trade…
10 online consumption data you need to know in 2021
In the age of digital fragmentation, it takes you and your audience six to eight online exchanges to get a lead. Traditional marketing tactics, such as advertising, have been ineffective against savvy consumers, who gather information from various sources before deciding to buy a product. As a result, today’s online consumer journey has become increasingly complex and difficult to master! (Google Image) To develop the best digital marketing strategy for your company, we first need to unpack the online customer journey of your target customers. With the help of big data, we can find your online opportunities: ● How much…
Free online customer tracking reports to help you improve ROI and plan your marketing plan for 2021
After a year of pandemic abuse, most customers have shifted their spending patterns from offline to online. To plan for 2021 and ensure that your digital solutions are up to date with the changing spending habits of your target customers, it’s important to evaluate your 2020 digital strategy. To this end, YouFind will provide you with a free online customer journey audit to break down the online shopping journey of your target customers. Our reports will also help you understand whether your current digital strategy is directly targeting your target customers and conveying your brand’s positive message to them. With…
Merry Christmas! YouFind Early Bird Discount Offer
Merry Christmas and we wish you all the best this coming holiday! This might be the busiest time of the year as your marketing team is reviewing your strategies of 2020 and getting ready for 2021. Throughout the years, many of our clients often struggle with performing a quantifiable cross-channel analysis of their digital marketing activities. We are delighted to offer you an Early Bird Discount on our Customer Lifecycle Dashboard that will help you to monitor the ROI of your digital marketing and draw better insights for your future marketing plan. Our Customer Lifecycle Dashboard is a data management tool…
【Foreign Trade Website Promotion】A few tips for foreign trade website promotion
Foreign trade website promotion is mainly for foreign users, so the potential customer object is foreign consumers! So we need to purposefully develop a promotion plan for foreign search engines and foreign commonly used social media platforms, in addition to some large-scale third-party foreign trade platforms and large-scale international exhibitions and so on! Many foreign trade enterprises do not know the foreign trade website promotion skills, do not know how to promote their own enterprise website! When the website is done, to the foreign trade website promotion of this link becomes clueless, today Youyi will share with you the foreign…
Boost your Marketing ROI with our Free Customer Journey Audit
Since the pandemic, many customers have switched to online shopping. Are your digital marketing strategies keeping up with this radical and irreversible change? YouFind is now offering a free Customer Journey Audit that analyses changes in your customer online behaviour and examines your current digital marketing strategy. Our Customer Journey Audit will evaluate the effectiveness of your current digital strategy in targeting your audience and delivering a positive brand message across multiple digital channels. Leveraging big data, we will also address the following key questions: ● What are the popular search terms and channels do your target audience use when conducting research on…
Google will no longer include PC websites that are not mobile-friendly
If you want to do a good job in google seo optimization, in addition to paying attention to SEO optimization skills, you also need to pay attention to user experience! Seoers who pay attention to Google’s official information should know that Google has previously released some websites such as “responsive websites will be prioritized”, “websites that will be prioritized for https protocol” and so on! In particular, Google recently announced: “From March 2021, if the web page is only compatible with the PC side, the content will be completely ignored, and all the content of the website must be available on the…
7 steps to pay attention to in the construction and promotion of multilingual foreign trade sites
Foreign trade enterprises in the process of globalization strategic layout, the construction of multilingual foreign trade website is the only way, the well-known research agency Common Sense Advisory Internet latest research results show that nearly 88% of Internet users, in the process of browsing the web to their own mother tongue, obviously, for foreign trade enterprises, the construction of multilingual foreign trade website can effectively increase sales channels, and foreign trade website multilingualism is also foreign trade enterprises to expand the international market, promote transactions, One of the most effective channels to increase ROI. So how to build a multilingual…
